Head of Marketing, Japan

Who we are

About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.

About the team

Our Japan Marketing team’s mission is to engage priority audiences through impactful and relevant marketing campaigns and events, to drive growth in adoption of Stripe’s solution offerings. Japan Marketing is a sales-aligned team, partnering closely with the Japan GTM organization, including Sales, Sales Development, Solutions Architects, Partnerships, and others. Our team works across all customer segments, and at each stage of the customer lifecycle journey. As a member of the Japan team, this is a great opportunity to build and have an impact on the Japan business.

What you’ll do

You’ll be part of the Japan team, setting and executing our Japan marketing strategy while working hands-on and developing a trusted relationship with Sales to drive successful user outcomes. The Head of Japan Marketing will lead the field marketing function and deliver high-quality leads, pipeline, and revenue. You will build, lead, and grow a small team of marketing leaders and professionals, and establish how the team responsibly uses AI to sharpen customer insight, accelerate execution, and improve performance. As an early member of the team, you will have an opportunity to build the Japan marketing function at Stripe.

Responsibilities

• Lead marketing for Japan across all customer segments, with strong coordination with Sales leadership; customer segments include enterprise, digital native, software platforms, small businesses, and startups
• Own key business and revenue metrics across the sales funnel (pipeline) and customer growth and retention.
• Develop a strong trusted relationship with the Japanese sales team, working closely with the sales leadership and sales development to jointly grow pipeline.
• Partner with Asia Pacific demand generation and product marketing to refine our targeting and segmentation, and to identify, scope, and produce or localize compelling content, marketing assets and programs to drive demand
• Define and execute full funnel Japan marketing plans including digital marketing, demand generation campaigns, sales prospecting programs and ABM, virtual and in-person field events, and third party tradeshows and conferences
• Track, measure, and communicate program results, continually optimize for efficiency and scale, and seek to generate new global best practices through experimental efforts